50 years of being THE pinnacle print publication for black women, Essence Magazine has broken records and set trends. One of the trends they set was curating a music festival around a magazine and making it work…insert the Essence Festival.
For over 25 years, the official “Party With A Purpose” brings folks together in the Crescent City of New Orleans, during the July 4th weekend for great music, vibes and memories. As time progresses, evolution must take place. Festival organizers have officially re-branded the event as the “Essence Festival of Culture”, no longer making it solely center around music.
Those of us who attend the yearly event tirelessly wait for the lineup to drop, wondering who will grace the stage.
Fresh off the presses, we’ve got what we’ve been waiting for. The Queen of contemporary performance, Ms. Janet Jackson and GRAMMY award winning artist, and Mr. “Showman” himself, Bruno Mars have been tasked at holding down the main stage concerts.
Other headlining acts will be Ari Lennox, Janelle Monáe, Patti LaBelle, Raphael Saadiq, Summer Walker and Swizz Beatz, plus an all-star Reggae x Afrobeats curation led by Estelle and featuring Afro B, Chronixx, Elephant Man, Kranium, Max Glazer, Maxi Priest and Shenseea.
If the main stage acts aren’t enough for you, don’t forget that you have FOUR different superlounges to pick your “flava of the minute” from. Others scheduled to participate are Jidenna, Saweetie, Tamia, SIR, June’s Diary, Doug E.Fresh, Kiana Lede, Rapsody, Casmé, D Smoke, Demi Grace, Elah Hale, Goldlink, Jamesdavis, Kitty Cash, Leikeli47, Masego, Mr Eazi, Oswin Benjamin, Smino, Stokley, Tank and the Bangas, Teamarrr, The New Respects, Umi and more performers who will be announced later.
For the first time ever, the 2020 ESSENCE Fest celebration will expand to bring 5 days of experiences to life not only in the beloved city of New Orleans, but across the great state of Louisiana. From July 1 through July 5, the country’s largest celebration of global Black culture will bring you experiences including: Beauty Carnival, Fashion House, Wellness House, The Power Stage, Screening Room, E-Suite, Global Black Economic Forum and Day of Service during an immersive week of opportunities for fellowship, networking, celebration, empowerment and community service. The 2020 ESSENCE Festival of Culture will also see the return of the ever-popular and ESSENCE After Dark party series and Gospel Sunday experience at the Convention Center.
We would suggest to get your tickets now, although there are only weekend and VIP packages available. No word has been released on when single day tickets will roll out.